AI and automation
Support agents, CRM, automation and artificial intelligence for small businesses, with examples you can apply without a technical team.
AI customer service agent: what it is and when it pays off
What an AI customer service agent is, what it does well, where it fails, signs that it is worth it and the precautions you cannot skip.
Read article
AI Sales Agent: How It Works and How to Deploy One
What an AI sales agent does, where it helps (qualifying, follow-up, booking), where humans must step in, and a safe step-by-step plan to deploy one.
Read article
ChatGPT prompts for marketing: 15 examples for small businesses
15 prompt examples for using ChatGPT or another AI in your business marketing: posts, replies, ads, email and analysis, with tips to review the result…
Read article
ChatGPT SEO: how to get your site found in ChatGPT
ChatGPT SEO explained: how ChatGPT searches the web, OpenAI's crawlers, what belongs in robots.txt and how to make your pages worth citing.
Read article
Free CRM: how to choose without mistakes
What a free CRM delivers, which limits to expect, what to compare before choosing and when an organized spreadsheet is still enough for your business.
Read article
How much does an AI agent on WhatsApp cost? What affects the price
What makes up the cost of an AI customer service agent on WhatsApp: tool, messages, integrations, setup, testing and follow-up. No invented price tabl…
Read article
How to appear in ChatGPT and AI answers: GEO for small businesses
What GEO (generative engine optimization) is, how to raise the chance of being cited by ChatGPT, Gemini and AI search, and what nobody can guarantee y…
Read article
llms.txt: what it is and whether your site needs it
What the llms.txt file is, what Google says about using it in Search, when it may make sense to create one and what to do first for AI visibility.
Read article